Skills of a UX designer
The UX designer must understand the user’s browsing needs, thus creating the best user experience, as we see in apps like Netflix and Spotify to name a few. Here the designer must have listening skills to give the website the business tone to the brand.
Types of UX roles
Depending on the size of the team, it’s important for someone to start researching the brand, doing interviews, surveys, and conducting analytics reports.
He is in charge of defining and establishing communication with the user, understanding their language, managing the tone of communication, and implementing the different communication strategies.
It is in charge of improving the existingservices, making them more effective and to the client’s liking. Your service includes processes, infrastructure, processes, and interactions.
TYPES of UI roles
The visual Designer works on each of the views of a product, making sure that it is attractive to the user, focuses on the design, color, structure, typography, hierarchy, graphic icons, visual effects and images that allow you to make a visual proposal. Some examples of this work are Moodboards, hi-fi prototypes, and design patterns.
You must understand how users interact with a product, that is, take into account what happens when a user clicks on a button on the page and what effects to place when this happens. Some of the most common jobs are interaction wireframes and interactive prototypes.
They are responsible for defending and understanding the language and vocabulary of the client, that is, they must make the product speak for the customer and also create a communication strategy. These works are reflected in the voice guide and tone of the product.
Advantages of using UI and UX design together
Generation of high value for the public
By using both, you can find great profits on your website. By having a nice and dynamic interface, and a knowledge about your personal buyer you can generate much more value for your audience
High possibility of retaining and enchanting users
The time users stay on your website is the best indicator to retain them and generate even greater traffic.
Brands that care about the experience that customers have in their digital channels achieve the strengthening of the relationship with users. In the digital world, everything is shared both joyful experiences and frustrations.
At the end of it all, nothing is more important than digital conversion into a digital strategy. That is why many companies invest in digital marketing, in addition to striving to improve the interface, it is also important to invest in a fascinating user experience.
At Heinsohn we have an excellent nearshore software development service. In addition to having the best technologies and support, we also guarantee that our developments are tested in such a way that we can always guarantee an excellent experience for users.